INFIRO SFA Benefits
Better visibility. Less manual work. Faster decisions.
INFIRO SFA changes where sales information comes from: it is captured once, in the field, and shared with everyone who needs it.
What improves
Eight practical benefits for distribution businesses
Increase sales productivity
Reps spend less time on paperwork and phone calls, and more time at outlets.
Orders, collections and returns are recorded once, on the device, at the outlet — instead of being written down and re-keyed later. Route plans tell each rep where to go next.
Improve field visibility
See which outlets were visited, what was sold and where activity took place.
Visits, orders and GPS locations give supervisors and managers a factual view of field activity, rather than relying on end-of-day verbal reports.
Reduce manual work
Remove duplicate data entry between field, distributor and head office.
Data captured in the field flows directly into the platform, reducing re-typing of order sheets and manual consolidation of spreadsheets.
Improve reporting accuracy
Reports come from the same transactions the field recorded.
Because reports are generated from system transactions, there is one consistent source of numbers for sales, collections and returns.
Improve stock visibility
Know what stock is available before promising it to a customer.
Stock visibility at distributor and vehicle level helps reps take orders that can actually be fulfilled.
Strengthen customer management
Every outlet’s history, balance and visit record in one place.
Reps and supervisors can see an outlet’s recent orders, returns and outstanding balance before and during a visit.
Improve sales planning
Plan beats, routes and targets using real coverage data.
Route and outlet coverage data helps managers plan beats, balance workloads and set realistic targets.
Support faster decisions
Management sees current performance without waiting for month-end.
Dashboards and reports are available as data syncs from the field, so issues can be identified and addressed sooner.
Before and after
From manual processes to connected operations
Without a connected SFA system
- Orders written on paper or sent by phone and re-typed later
- Limited visibility of which outlets were actually visited
- Collections and outstanding balances tracked in separate books
- Reports compiled manually from spreadsheets at month-end
- Stock availability unclear when orders are taken
With INFIRO SFA
- Orders captured once on the device, at the outlet
- Visits and transactions recorded with GPS location
- Collections recorded against invoices, balances visible to reps
- Reports generated from system transactions
- Distributor and vehicle stock visible before ordering
Discuss your sales operation with us
Tell us how your team works today and we will show you where INFIRO SFA can help.